Success Story in the Electric Bicycle Industry



An e-bike startup based in Spain faced significant challenges in increasing its visibility and sales on Amazon in a highly competitive market.

Challenges:

  • Low visibility in Amazon searches.
  • Limited conversions due to unoptimized product listings.
  • Lack of effective strategy in PPC (pay-per-click) advertising.

Solutions Implemented by VERTEX GLOBAL TRADE SL:

  1. Product Listing Optimization:

    • Complete redesign of product pages, including titles, descriptions, and key points, with SEO strategies to improve visibility.
    • Incorporating high-quality photographs and demo videos to enhance visual appeal and provide a clear understanding of product features.
  2. Amazon Advertising Management:

    • Development and execution of PPC advertising campaigns focused on high-performing keywords and audience segmentation.
    • Continuous monitoring and adjustment of campaigns to optimize return on investment.
  3. Review Strategy:

    • Implementation of a post-sale tracking program to encourage buyers to leave reviews, significantly improving the credibility and attractiveness of listings.

Results:

  • 150% increase in monthly sales on Amazon within six months.
  • Significant improvement in product visibility, with a 120% increase in impressions and 80% in clicks on PPC ads.
  • 65% increase in positive reviews , strengthening brand perception.

Client Testimonial: "The collaboration with VERTEX GLOBAL TRADE SL has been transformative. We have experienced explosive growth in sales and now have a deep understanding of how to leverage Amazon effectively. Their team not only improved our listings, but also equipped us with tools and knowledge essential for our continued growth.